This month's Why Social Science? post comes from Mark Mather and Beth Jarosz from the Population Reference Bureau who write about the importance of demography and how it can help community leaders, policymakers, business leaders, advocates, and residents plan effectively for a thriving future.
By Mark Mather and Beth Jarosz, Population Reference Bureau
Where do you live? How old are you? Did you finish college? Are you married? Do you have any children? Have you recently moved? What type of job do you have? These may seem like mundane questions, but to demographers the answers yield data that are critical to understanding today’s society and predicting the future.
For 95 years, the Population Reference Bureau (PRB) has used demographic data to help people make informed decisions that affect communities around the world. PRB works in partnership with the Population Association of America and the Association of Population Centers to make population research accessible to a broad audience.
Just as roads and bridges are fundamental to our physical infrastructure, demographic information is vital to our data and policy infrastructure. Demography provides a lens that community leaders, policymakers, business leaders, advocates, and residents can use to allocate resources effectively and plan for a thriving future.