Biography
Rachel Smith is a quantitative scientist whose interests lie broadly in social influence and social systems. Themes in her scholarship include why some expressions of prejudice diffuse and become social stigmas, and how social power, affiliation, and network topology shape persuasion and resistance. She also develops and evaluates approaches to design effective health campaigns that improve well-being, avoid iatrogenic outcomes, and advance theory.
Research Interests
social influence; persuasive communication; behavior change; stigma; social networks; nor